Banca de QUALIFICAÇÃO: ADRIANO MARCELO GAZZOLA BEDIN

Uma banca de QUALIFICAÇÃO de MESTRADO foi cadastrada pelo programa.
STUDENT : ADRIANO MARCELO GAZZOLA BEDIN
DATE: 14/04/2025
TIME: 14:00
LOCAL: https://meet.google.com/jfv-uwfu-gif
TITLE:

Method for Analyzing the Originality of Industrial Designs

KEY WORDS:

Industrial design; Originality; Analisys

PAGES: 50
BIG AREA: Ciências Sociais Aplicadas
AREA: Administração
SUBÁREA: Administração Pública
SUMMARY:

The ornamental characteristics of industrial products are very important to attract and seduce consumers, characterizing a competitive advantage that needs to be protected. This protection is obtained through an industrial design registration at the INPI, which requires originality to be valid. This requirement is difficult to verify, since it involves determining how different a shape needs to be from previous ones to be distinctive. Despite its importance, the INPI has not published design examination guidelines during the current law, and there are a number of necessary issues that are not consensus among national authors that need to be resolved. The objective of this work is to create an originality analysis method that can be used to assess the registrability of new designs, as well as to detect counterfeiting of registered designs through imitation. To this end, it adopts a qualitative approach to the problem, using bibliographic research as a technique with exploratory objectives. The dialectical argumentative method is used to choose, among the different existing positions, those that are considered most appropriate to construct the originality assessment method. It also presents a multidisciplinary approach, adopting concepts from the psychology of form perception. The partial results to date include the steps, tests and legal criteria of the method, lacking a comparative analysis of the forms themselves.

COMMITTEE MEMBERS:
Presidente - RODRIGO PEROZZO NOLL
Externo à Instituição - ROGÉRIO DE ANDRADE FILGUEIRAS - UFRJ
Externo à Instituição - ROBSON MASCHIO
Externa à Instituição - CLÁUDIA CIRINEO FERREIRA MONTEIRO